About Us

real clothing was born in 1976 as Benets, a gentlemen's outfitter in  the Minster town of Southwell in Nottinghamshire.  In 1990 Benets was taken over by the current owner's parents  Edward and Marjorie Adams, and the business continued to prosper.  In 2003 Rupert and Lucy bought the business from Rupert's parents,  relocating to the current premises in Market Place in Southwell.   Rupert  brought experience from over 20 years in the menswear trade and  over the next couple of years evolved Benets into a thriving contemporary menswear business  adding  women's boutiques in Southwell  and in West Bridgford.  The couple amalgamated both sides of the business together in 2011 to coincide with the launch of the website is a fashion-focused web site, designed and developed in the UK, around our already thriving retail outlets for both men and women and launched for Autumn 2011. Our aim is to offer you the latest in everyday, wearable fashion clothing, shoes, and accessories.

We have chosen fashion labels from the UK and Europe and are introducing some US labels this year. We also aim to develop our range year on year to keep up to date with current trends. sells current season collections, but you will be able to find a selection of sale items throughout the site.
We aim to provide you with first class customer services at all times.
Purchases are delivered beautifully packaged and can be sent as gifts with receipts posted out separately on request.
Please do not hesitate to call for any fashion help or advice between the hours of 9.00am – 5pm, Monday to Friday.
Our site will be constantly updated as new collections arrive.
We hope you enjoy your shopping experience.
come back soon!